EDITOR’S NOTE: In this video, Neil Patel outlines the changes that we will see in the marketing industry in 2022. On the good side, we believe that digital marketing efforts and live video will continue to increase traffic and sales to e-commerce sites. We also will continue to see an increase in consumers using voice search to find e-commerce products, so this is important to leverage now if you have an e-commerce store, a podcast, etc. On the bad side we also expect competition to continue to increase as more stores invest in their e-commerce sectors, and cookies will be gone making data and ads less personalized. However, there are plenty of ways to leverage all of these changes so that they help you scale your business, not leave you in the dust. If you have any questions about marketing or want us to do it for you, reach out to us at Prebuilt Sites or The BBS Agency. We’d love to help you out!
Originally posted on Neil Patel.