Taking The Voodoo Out Of Digital Marketing
The BBS Agency takes a science based approach to digital marketing and advertising management for our clients. This proven data driven approach has been proved over the decades and is used by many successful online businesses today.
No matter what your business, service or products are - we help grow your business and increase your bottom line profits.
Unified Advertising & Marketing Strategies
We want to ensure the best of all worlds for our clients - so we wrap together all the facets of online business- from web design & development, to marketing, to the optimization of sales process and all in between to help our clients reach maximum profitability.
Marketing / Business Strategy Consulting
Ideal Targets, Value Propositions, Branding
One of the biggest advantages of our comprehensive holistic approach is our GOST (Goals, Objectives, Strategies, Tactics) planning and strategic partnership capability.
We work along side your team, to see beyond and to dive into the data to see what it is telling you about your website, marketing efforts, and your business.
By analyzing the data, we can make data driven decisions and identify critical areas -like Ideal Target Audiences, Value Propositions, Incentives, and areas the business could improve on.
Sales Funnel Development
We have seen literally a TON of different sales funnels over the years. We have also developed a keen sense of what works - and what doesn't work for specific types of businesses.
We help you concept, create, write and develop a wide variety of landing pages, lead magnets and optin pages, and ecommerce or membership websites to help you sell your products or services.
Here are just a few examples:
- Classic Video Sales Letters (VSL Landing Pages)
- Long Form Sales Pages
- Short Form Sales Pages
- Ecommerce Landing Pages
- Ecommerce Shopping Cart Pages
- Lead Generation Landing Pages
- Free SWAG Lead Generation Pages
- Personality Quiz Lead Generation
- Google / Facebook Friendly Landing Page Versions
Conversion Rate Optimization /CRO
Conversion Rate Optimization (CRO) is an emerging practice online were the website and landing pages are optimized to get your website visitors to do you you want. This is accomplished via design, psychology, and understanding of your target market... and then refined through testing.
This is a VERY powerful tactic to help you get the most ROI on your marketing & advertising budget.
Search Engine Optimization (SEO)
Search Engine Optimization (SEO) is a wide and varied discipline in Digital Marketing. Since we started in this industry, we have seen practices go from perfectly acceptable to blackhat (against Google's policies) literally overnight.
Understanding what Google's core values and goals are help to guide the practice of SEO - both On-Page SEO and OFF-Page SEO. They both work in tandem to raise your placement in the organic SERPs (Search Engine Results Pages) to help you increase your traffic and ultimately online sales.
Value Prop, Positioning, Brand Development, etc
If we had a dollar for every email.... Seriously, collectively, we have written, edited and optimized more email campaigns than perhaps any other media. When done right, email marketing can make you an overnight success. When done wrong, it can land you in CAN-SPAM hell and blacklist your domains.
- Develop Overall Email Strategy
- Source Sponsored and Dedicated Email Blasts
- Develop Lead Generation Landing Pages
- Write Sales, Service and Nurture Copy
- Establish Cart Abandonment Sequences
- Setup Automated RSS Feeds
- Co-Develop Customer Focused Service Oriented "Voice"
Make Data Driven Decisions
We will ensure proper tracking pixels, tags and other analytical code is implemented to correctly and accurately so we and you can make profitable, data driven decisions.
We will setup tracking goals in Google Analytics so we can gather the data data needed for a massive breakthrough and success.