Because they work, that’s why!
And there are statistics to prove it!
- 63% of companies using social media say social media has increase marketing effectiveness – among other benefits
- 88% of B2C companies that blog generate 88% more leads per month than those that do not. Guess why I dedicated myself to one blog post a day? 🙂
- 89% of US internet users search online before they make a purchase, even when shopping at a local store
- 59% of B2B marketers say email is the most effective channel in generating revenue.
Still not convinced? Check out the Infographic below from Shebang.